The Citi-Micro entrepreneurship Awards 2014 was launched in
the capital city of Nairobi by the chief executive of Citi Bank Kenya in a
Nairobi hotel.
The objective of the 2014 Citi-Micro entrepreneurship Awards
program is to illustrate and promote the effective role that the microfinance
plays in poverty alleviation in Kenya. In particular, the program seeks to
generate recognition for the extraordinary contributions that individual micro
entrepreneurs have made to the economic sustainability of their families as
well as their communities in Kenya.
Among the goals of the CMA Awards are:
To raise awareness and support of micro entrepreneurs by
highlighting their talents and accomplishments among the investment and donor
community throughout the world
To create the next generation of microfinance networks, build
more inclusive financial sectors and lay the foundation for a flourishing
microfinance industry
Among the invited guests during the launch were top officials
from the Association Of Micro Finance Institutions (AMFI) , Citi Bank, CMA
Awards advisory council and other invited guests.
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